After a brief stint at art college, and wanting to understand the motivations and perspectives of others, Andrew went off to university to study Social Anthropology. He followed this with an MA in the history of ideas and later an MSc in Social Research Methods from Oxford University.
He joined his first User Centred Design team in 2003, finding in this role a happy blend of research and design. Having previously worked in UX teams for large international companies conducting user research, UX design and user testing in Europe and North America, Andrew now enjoys working with clients such as Nationwide, EDF Energy, Easyjet, RNIB and Screwfix as part of the Bunnyfoot team.
Andrew also once spent a few years as a high school teacher and now gets his weekly (evening) teaching fix as a (volunteer) yoga teacher. He also teaches Bunnyfoot’s ‘Design for Persuasion’ course, tapping into the latest research on trust, emotion and persuasion to design motivating and engaging experiences. It may come in handy too if you ever find yourself in front of a room of lively teenagers or yoga students.